The story about the JetBlue flight attendant who lost it after dealing with a rude passenger reminded me of an article I wrote in 2006. I think it still holds up. Firing Clients Sure. Why not? Seth Godin has a post about people being rude and disrespectful to airline staff. His question is: Should companies… Read more »
Monthly Archives: August 2010
We had a sales meeting a few years ago that we knew would be a little rushed, and in the interest of getting through everything we wanted to get through, we shortened our presentation. But we did it the wrong way – we cut out parts of our story. To keep the truth complete, you… Read more »
You are a product. Your resume and interview are your marketing. And a product has to differentiate itself to have a chance of being noticed and valued. It astonishes me to continually get the same generic resumes, the same attempt to prove diverse skills, and the same generic answers – that I must conclude are coming from the world of resume/interview advice. The prevailing theory seems to be “offend no one, never take your self out of contention.” Imagine that process recruiting for a sports team or a movie cast. Terrible. So I have my rules.